From a tough break came the toughest camera systems
In April of 1994, Dave and Charissa Rubey moved from Southern California back to the Red River Valley of North Dakota.
After farming in North Dakota for 5 years, Dave developed a herniated disk in his neck and had to have a cervical fusion. For the following eight weeks, he was stuck wearing a full neck brace. Without being able to turn his head, harvesting the crops seemed like an impossible challenge.
Desperate for a practical solution, Dave searched for a suitable camera system that could take the abuse of farming. His search failed but led him to use his engineering and electronics knowledge to build the AgCam system. Dakota Micro, Inc. was incorporated in October 2002, and his system would grow to become known as the most rugged and dependable in the industry.
From farms to construction sites or any other application that requires rugged equipment.
Over the years, the Dakota Micro AgCam has been improved and refined to make it the most dependable camera system for the harshest environments. The Dakota Micro team continues to put the cameras through the most severe tests possible, including driving over them, blowing them up, and even shooting them. A recent test involved shooting a camera 15 times with a .22 caliber rifle, and it remained fully functional.
Word of our amazing camera system has spread beyond the farm to become the first choice in industries like construction, public works, military, and recreation.
There are countless reasons to choose the industries most formidable camera
A few of the key benefits Dakota Micro camera systems offers include:
Reliability – Turn it on and go. Dakota Micro equipment has been designed from the ground up as a worksite system. So it’s simple to use with all the features you need to get your job done day after day.
Durability – From severe weather to brutal environments, our camera systems are built to take whatever you can throw at them. But you don’t have to take our word for it, click here to check out our “Can we break it” videos.
Image Clarity – Worksites are dusty, muddy, and sometimes dark. The Dakota Micro systems are designed to give you a clear HD picture no matter what you put them through.
Flexibility – Strong magnetic bases and optional wireless connections means it only takes a moment to move your cameras to different vehicles or different locations for use as a backup camera or surveillance.
Availability – Dakota Micro cameras, monitors, and accessories are carried by dealers throughout North America.
Just like the acronym says, together everyone learns more. It’s cheesy, but true. We are who we are because of the great people who have and continue to build our company. Meet the team of talented individuals who together add to the whole, by reading their bios below.
“I can do things you cannot, you can do things I cannot; together we can do great things.”
Charissa has been with Dakota Micro since day one. Home-grown from personal need, Charissa and her husband, Dave, founded Dakota Micro camera systems in 2002. Beginning with the AgCam, formulated specifically for the agriculture industry, they have built their business from the ground up and expanded their offerings to include ruggedized camera equipment offerings for all industries across the globe. Charissa continues her work to ensure Dakota Micro always provides the highest quality commercial rearview and surveillance camera solutions.
Former farmer and owner, Dave Rubey, developed Dakota Micro cameras when a spinal injury prevented him from turning his neck to monitor his ag equipment. Together with his wife, Charissa, they saw a need for ruggedized cameras in the agriculture industry to improve safety and efficiency. The company was founded on the family farm in rural North Dakota. Twenty years later, Dave remains committed to his vision to fulfill the need for reliable and durable vision systems. Today, Dave’s expertise in developing commercial, rearview and surveillance camera solutions is in use by companies around the world. Dave continues to lead the research and development department at Dakota Micro.
Jennifer has been with Dakota Micro for over a decade. She started as our bookkeeper and has grown with the company to become COO. Jennifer oversees the day-to-day operations of Dakota Micro and ensures the business runs efficiently and effectively.
Steve is responsible for Aftermarket Sales and covers the upper Midwest territory which includes North Dakota, South Dakota, Minnesota, and Wisconsin. He brings over fifteen years of business management experience in sales and the ever-evolving technology field. Growing up on his family farm in rural Minnesota, Steve attributes his success to understanding a farmer’s innate needs.
Shawn began his career at Dakota Micro in the repair department more than ten years ago. After a short time, he took the position of Production Manager and worked his way to Director of Manufacturing Operations. Shawn has an innate ability to surround himself with great people who together pride themselves on quality and responsiveness, while delivering superior product support. In summer 2021, he accepted the OEM Account Manager role. Working hand in hand with all departments, Shawn brings his expertise in the Dakota Micro product lines and processes to yield the highest level of customer service for our OEMs.
Leigha joined the Dakota Micro team as Customer Service Rep in August 2018. Always eager to learn more, she landed the title of Territory Account Manager for AGCO and International Dealers in 2020. A lifetime of knowledge in the agriculture industry, coupled with her customer service background, she’s a winning combination earning the highest marks with all who work with her.
Stephanie began her work at Dakota Micro over a decade ago. Since then, her tasks have grown from invoicing to encompassing every aspect of the ordering process. If something needs to be done right and on time the first time, Stephanie is the one for the job.
Spending too much time on Tik Tok, when he should be filling out this profile.
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Dakota Micro®, AgCam®, EnduraCam®, InnoPro®, and OverView® are registered trademarks of Dakota Micro, Inc.
*Made in the USA with US and global components
